Nov 08 2008
Another reason why we need that sponsor
In the article below this one, I called for a sponsor to finance a visit to the Cape winelands by UK wine critic Jamie Goode, to compile his personal “50 Best” and so chip in his bit to build awareness of Cape wines in the run-up to the FIFA Football World Cup.
But, there is another reason why one should help build the hype around Cape wines: This article.
Any company willing to plough money into a good cause, such as FirstCape has done, simply deserves the support of others. And there will be no better way, than to build awareness of Cape wines worldwide with a “Goode’s 50 Best Cape Wines” project (see below).
